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About the Team
The mission of the Marketplace Optimization team is to ensure we maintain a healthy Ads Marketplace across all our verticals for both search (query context) and discovery experiences while fulfilling the requirements of all players in this marketplace.
Marketplace Optimization is a critical part of the Ads Delivery funnel with a broad charter responsible for Bidding, Auction Design, Budget Pacing, Forecasting, and Ads Experimentation. Our work directly shapes advertiser experience, consumer experience, and marketplace balance. We leverage artificial intelligence and advanced ML,…
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